About

100% Locally Grown
Cut-Flower Wholesaler

StemzTM is a cut-flower wholesaler who partners with local farms to provide 100% locally grown ingredients to floral creatives on a larger-scale. This is achieved through both our supportive Priority Advance OrderTM (PAO) service and weekly Live Field InventoryTM (LFI) system. All with easy delivery or pick-up options! Stemz is based out of Winston-Salem, NC and currently services Central & Eastern NC. See here for specific service areas.

Our Mission

Stemz is a bridge between our community of hardworking flower farmers and our hardworking floral designers. Easy for flower farmers to sell. Easy for floral creatives to buy. Local flowers made easy for everyone.

We work towards creating an environment for flower farming as a profession to exponentially grow. And we envision a new floral design experience in which sourcing locally for events and shops is incredibly doable, dependable, and celebrated.

Our
Vision

Stemz is local flower distribution powered by intuitive technology.

A STEMZ core principle is to help our farm partners be more profitable & efficient each season they grow with us. Yearly sales data & feedback to assist with future planning are a key part of that, along with our seasonal proprietary trend forecasting reports.

Founded by a Florist and a Farmer...

AMY

Amy's Story

I am a self-proclaimed flower junkie. I started my journey in the floral industry at age 16 working in a flower shop after school. I studied horticulture in college, worked in many other floral shops & owned a floral event company for 13 years. 

In 2018 I felt a need for a change; I wanted to use my experience for something different in this industry. Initially, I had an itch to be a flower farmer. However, I had a startling realization that as a floral buyer I purchased very little local product. I asked myself, why? 


With no good answer to my question I decided to switch gears. 
Instead of adding to the local cut flower supply chain, I decided to fix it… and Stemz was born.
~ Amy

Claire's Story

I’m an active flower farmer with a love for all things local, with a 20 year career in marketing, branding & product development.

I left the corporate world & to restore my family farm – quickly realizing that selling our flowers seemed to be the hardest part of the journey. Between volume swings at market, managing multiple clients + sales channels & farming – I was spent. There had to be a better way to build up a reliable & robust economy for local flowers.

Amy and I found each other, along with a shared passion for making local flowers easy for all. With my business background + experience as a flower farmer, along with her extensive floral design career, we are creating a seamless solution for both buyers & farmers.    

~Claire

CLAIRE

Our Team.

We are a dedicated and passionate group of professionals who work tirelessly to support local farms and provide floral creatives with 100% locally grown ingredients on a larger scale. Get to know the faces behind Stemz and discover the diverse talents and expertise that drive our mission forward.

Amy Dunlap

FOUNDER + CEO

Following a successful 20+ year career in floral design, Amy created STEMZ as a solution to pain points she experienced while trying to source local florals conveniently & consistently for her studio.

Claire Parrish

FOUNDER + CMO

As an active flower farmer & after 18+ years product development & corporate brand + marketing, Claire brings the voice of the farmer to STEMZ, along with her business experience for strategy & growth.

Lindsay
Potter-Figueiredo

OPERATIONS

Lindsay is a creative artist, plant lover, and skilled community organizer and educator who also loves to drive! She keeps Stemz organized, welcomes new buyers, and simply can’t help but make new farmer and florist friends along her pick-up and delivery routes.

India LoFaso

BIZ DEVELOPMENT

India, a sustainable floral designer for 10 years in NYC, is a self-proclaimed hype woman for local flowers! She is a liaison between farmers and florists, focusing on seasonally relevant priority advance orders, tech management, and business development.

Amy Dunlap

FOUNDER + CEO

Following a successful 20+ year career in floral design, Amy created STEMZ as a solution to pain points she experienced while trying to source local florals conveniently & consistently for her studio.

Claire Parrish

FOUNDER + CMO

As an active flower farmer & after 18+ years product development & corporate brand + marketing, Claire brings the voice of the farmer to STEMZ, along with her business experience for strategy & growth.

Lindsay
Potter-Figueiredo

OPERATIONS

Lindsay is a creative artist, plant lover, and skilled community organizer and educator who also loves to drive! She keeps Stemz organized, welcomes new buyers, and simply can’t help but make new farmer and florist friends along her pick-up and delivery routes.

India LoFaso

BIZ DEVELOPMENT

India, a sustainable floral designer for 10 years in NYC, is a self-proclaimed hype woman for local flowers! She is a liaison between farmers and florists, focusing on seasonally relevant priority advance orders, tech management, and business development.

FEATURED IN

Podcast, Featured Guest Episode 106

“Inno Fire: Stemz plans second location as it finds success in advanced order model for pre-cut flowers”, July 2023

Featured Guest “Buying Better, Locally!” Talk, June 2023

Ecosystem Summit, Panel Member, Nov 2022

Sustainability in Ag Tech, Panel Member, April 2023

GRANTS

Seed Grant Recipient, 2021

Grant Recipient, 2021

Micro Grant Recipient, 2020

WE ARE PROUD MEMBERS OF